How Changing Hearts and Project ROAR came about?

Meet me: (Seishini) aka Sesh, a working mom of three with a background, as a Fashion Designer, Fashion Stylist, Image Consultant, Hair and Make-up artist and currently in the corporate industry as a Human Resources and Marketing Manager. I am also the founder of a non-profit company called “Changing Hearts”.

In 2021, I experienced a life-changing event when one of my children was victimised and bullied. This harrowing experience ignited a passion within me to create a safer and more supportive environment for children and families in similar situations and I am determined to make a difference, by taking matters into my own hands; legally of course.

In response to my child’s experience, I founded “Changing Hearts”. The name Changing Hearts is exactly what it means – to change hearts, to change they we think and feel and how we make others feels. I created a campaign called “ProjectROAR” in 2022.
The acronym was coined initially to represent the lion which is the symbol of the campaign; its lion mascot – symbolises courage, justice, protection, strength and valour. The lioness is commonly related to the Great Mother and protection.
“ROAR” unabbreviated now also means; “REFUSE TO BE A VICTIM”, “OPPOSE BULLYING”, “ACT WITH KINDNESS” and “RESPECT OTHERS”. The Company focuses on providing support, resources, and educational programs to schools, parents, and children and adults to promote anti-bullying initiatives and foster a culture of acceptance and understanding.

Changing Hearts is a non-profit company dedicated to spreading awareness about the issue of bullying and promoting kindness and compassion in our communities. The company was founded by a group of individuals who saw a need for change in the way bullying is handled in schools and communities. Our mission is to create a safe and respectful environment for all individuals by empowering young people, educating parents, and partnering with schools and community organizations.